I have 20+ years agency and client side experience specialising (but not limited to) digital branding, strategy, visual and product design.

Over the last two decades I have worked with leading design and branding agencies such as Tonic, Moving Brands, Imagination, VML and Athlon to name a few. In addition to this I have worked client side and been part of, or led design teams for Lloyds, Vodafone, IBM, Societe Generale and Close Brothers.

My experience gives me a solid understanding of systems design which is on-brand and inclusive. My approach is methodical and focussed, understanding how technology and ideas can connect with users through a meaningful digital experience.